In a world where information travels fast and misinformation travels faster, it is essential that Unions are making their message heard on the air, in print, and in the workplace.
To help Locals get the word out, NFFE is proud to announce the introduction of the Communicators’ Toolkit – your one-stop resource for everything you need to get your message out to your bargaining unit and beyond. Located in the NFFE Toolbox, the Communicators’ Toolkit offers a wealth of newsletter, web, media, and visibility resources to use in taking your Local’s communications to the next level.
Inside you can find tips on how to start a Local newsletter, browse sample newsletters, or use a ready-to-go template to start your own publication. There are also a number of web-related resources, such as how to start and run a successful website, how to get a NFFE microsite, and which federal news sites to watch for the latest on important issues impacting you. You can also use the Toolkit to boost your Local’s profile in the workplace by ordering or printing NFFE’s latest fliers, signs, and brochures.
“The benefits of a strong communications operation cannot be overstated,” said NFFE Communications Director Cory Bythrow. “Communicating is about more than keeping your members informed – it is about getting them engaged. When your coworkers are informed, engaged, and active on the important issues facing the federal workforce, there is no limit to what we can accomplish.”
Newsletters, websites, media, and visibility. At all organizations – large and small – these elements come together to form the secret sauce of an effective communications strategy. The Communicators’ Toolkit was designed to give you those tools in a straightforward, easy-to-use format. If you’re interested in improving your Local communications, or have a question about the Toolkit, contact Communications Director Bythrow at cbythrow@nffe.org or (202) 216-4458.